Not a day goes by when I do not receive a letter or email from constituents asking me to support the growth of e-cigarettes, and oppose domestic and EU attempts to slow down and over regulate the industry.
From my experience with my constituents here in the North East, it is clear that e-cigarettes help a large number of people escape from long term cigarette addictions. Even though some non smokers will inevitably take up e-cigarettes surely this is preferable to taking up smoking? It would be better to smoke neither, but e-cigarettes are much less unhealthy.
I understand that people have misgivings over televised adverts for e-cigarettes. However, can we really be sure that banning such adverts would not unintentionally lead to higher levels of smoking regular cigarettes?
Jonathan Arnott MEP
UKIP, North East